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About Us

Making life better for all of us

Ideal for All is a user-led registered charity and social enterprise working to make life better for disabled, elderly and vulnerable people and their carers.

We are proud to be a user-led organisation with an active membership of nearly 3,500 individuals who are heard, engaged, and represented in our vision, values, and principles and in the way we co-design and deliver services to meet their needs.

We have supported more than 41,000 individuals since we were established in 1996 with information, guidance, and access to a range of independent living activities, direct payment services, employability programmes, health and wellbeing projects, and peer support groups.

Based in Sandwell, our team deliver services across the West Midlands and neighbouring regions. We are an award-winning provider of person-centred services that achieve positive outcomes for people in terms of improvements in mental and physical health and wellbeing, reduced isolation, improved knowledge, skills and opportunities, employability, and increased independence.

Ideal for All has various legislative and best practice policies that inform the work we do, these policies are available on request.


Our Vision

To empower and enable disabled and disadvantaged people and their families, carers, support workers and local communities, regardless of age, or background to fulfil their potential as active citizens and fully participate in society and the neighbourhoods in which they live. 


Our Values

Our person-centred approach considers the whole person, focusing on individual’s unique qualities, abilities, preferences and needs. Equality and inclusion are at the heart of everything we do. By working in partnership with local people, statutory and voluntary sector organisations, Ideal for All aims to create environments and communities where the abilities of disabled people are recognised and promoted to support independent, positive, and meaningful lives.

We involve and enable users to continually develop our services to meet their changing needs; recognising areas of sustainable development and working hard to utilise these for their benefit. We support and encourage positive involvement and opportunity for:

  • Pro-active joint working initiated at community and professional level: combating isolation and supporting diversity through building trusted networks and business.
  • Positive environmental impact: working to increase and maintain urban biodiversity long term, utilising innovative ways to reduce our impact on the world we share.
  • Economic revitalisation of communities: ensuring funds and income generated is spent locally, using disabled peoples skills, experiences and our own proven track record to lever additional funding and attract business.